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How should small and medium sized businesses (SME’s) approach data analytics? Most SME’s rely heavily on Excel for analytics, and the good news is that Excel is capable of some heavy lifting in data analytics; probably more than many SME’s realize. Accounting and finance professionals working at SME’s should utilize the skills they have within Excel and extend them into the analytics features already available in the software. “Successful data analysis stems from a mindset, not a tool.” Set your mind to data analytics.